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Actually, I should say it this way: I've written the piece from my own personal bias - a belief that the world outside our own web sites is much more important than our own web sites. But that said, our own web sites *must* be the best they can be, and in my opinion (sounds like yours too) that *must* mean a seamless integration of npr and station content on local web sites.
Please do old farts like me a favor - can you explain what this all means in idiom and language that I can grasp - the widget looks nice but what does it mean?
Thanks in advance
Rob
For example, you could create a mashup that automatically generates a Flickr photo gallery based on keywords from NPR stories, and display it with the audio stream of each story. You could create a Google Map mashup that shows all the stories having to do with a geographic area. You could create Facebook widgets that play the audio of everything we've ever done related to the band Radiohead. You could create a mashup connecting our content to Twitter and do something so crazy I can't even fathom it. :-)
For stations, we're giving even deeper access to the API that we're giving the general public, which will allow you to put more NPR content on your site than ever before. Dan Jacobson can provide more details.
Stations are free to take the content from the NPR API and present it in a wide variety of ways to your audience, including posting the content on your websites. An example of a station using the API to present content on their pages is Minnesota Public Radio's All Things Considered Page. For any given date in mpr.org, they are calling our API to get all of the ATC stories (in an RSS format) for that date and displaying them on the page. They are only presenting headlines, teasers and links, but you can easily add richer content if you would like.
If you have any specific questions, you can either contact me directly offline, or you can contact your station rep.
I noticed from NiemanLabs blog today -- that NPR API calls have doubled from June to July and are now 6 M http://bit.ly/3Cz1vv - Whoa! You guys are aiming to be the posterchild for Radio 2.0. Way to go!